UAE Advise

A well-known and well-reputed Company based in Dubai, United Arab Emirates is looking for an experienced, skilled, competent, mature, qualified, creative, and intelligent candidate with significant knowledge and relevant working experience for the position of “Marketing Manager”.

No two days are the same at Al-Futtaim, no matter what role you have. Our work is driven by the desire to make a difference and to have a meaningful impact with the goal of enriching everyday lives. Take our engaging and supportive work environment and couple it with a company culture that recognizes and rewards quality performance, and what do you get? The chance to push the limits every single day.

As a humble family business that started on the banks of the Dubai Creek in the 1930s, Al-Futtaim has expanded to a presence in 31 countries, a portfolio of over 200 companies, and 42,000 employees. You’ll find us in industries ranging from automotive and retail, to finance and real estate, and connecting people with international names like Lexus, Ikea, and Adidas. Our team is proudly multicultural and multinational because that kind of diverse representation gives us the global mindset to grow and impact the people, markets, and trends around us.

Come join us to live well, work better, and be the best.
Marketing Manager Used Cars
JOB PURPOSE

• • Developt and implement the Marketing strategy
  • Assist with driving sales & buying to increase volume & profit
  • Work closely with key agencies/partners and the wider internal teams

Key Responsibilities

Management

• Manage train, develop, recruit & motivate a team of 3 people
• Work closely with the central marketing team and agency partners

• • Ensure alignment to group strategy, policies & standards

Digital Development

• • Develop & implement the digital marketing strategies, KPIs, and objectives
  • Analyze the performance of digital channels and identify areas for optimization
  • Improve the customer journey and conversion

Social Media Growth & Optimisation

• • Manage the Automall social media presence & strategy
  • Responsible for content, community management, analytics, and reports
  • Continually improve brand awareness, customer engagement, traffic, and leads

Offline Channel Management

• • Manage all offline activities including print, radio, billboard & other
  • Campaign & event management – formulation, budgeting & execution
  • Coordinate with digital marketing
  • Analyze results for future improvement

Media

• • Develop & implement media campaigns together with partners
  • PR management
  • Report on performance, traffic, and sales generated from media

Customer Relationship Management (CRM)

• • Plan and deliver CRM strategies
  • Identify key sales/buying funnel drop-out points and highlight campaigns to optimize these points

Website Optimisation

• • Responsible for the day to day content management of the site to ensure all content is up to date
  • Optimize customer engagement:
    • Increase conversions
    • Improve design, usability, content, and conversion points

Qualification, Experience, And Skills

Minimum Qualifications and Knowledge:

• • Proven track record executing campaigns & events
  • Deep understanding & experience with digital marketing
  • Track record of delivered web development & media optimization projects
  • Experience in managing Social CRM strategies and campaigns
  • Advanced Google 360 experience
  • Experience in developing AB & MVT testing across channels and platforms
  • Delivered proven SEO projects that have delivered incremental ROI
  • The degree is an advantage

Minimum Experience

• • Minimum of 5 years in a marketing management role
  • 3 years working with digital marketing

Job-Specific Skills

• • Experience in implementing & managing campaigns.
  • Ability to manage marketing budget
  • Advanced analytical & data interpretation skills
  • Experience in running various tests and analyses to determine key areas of improvements
  • Understanding of the media landscapes (DMP’s, exchanges, programmatic buying, etc)
  • Proficiency using Adobe, Microsoft & marketing related software

Behavioral Competencies

• Able to manage a team
• Open to new ideas & flexible
• Effective communicator with agency partners & internal divisions of Al Futtaim
• Hands-on solution orientated
• Strong organizational and administration skills
• Self-motivated.& positive
• Ability to manage multiple projects and prioritize effectively.
• Excellent written, oral, and electronic communication skills
• Cultural awareness

Sales & Marketing

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